by Adam Clarke
Google uses EAT as a quality assurance framework. As a site author, you can think of EAT as:
EAT isn’t a revolutionary concept, but it felt nice to have proper language to discuss site quality.
If there’s anything to take away from SEO 2021, it’s that tools exist for everything:
Site owners could easily spend thousands of dollars each much on SEO and SEM optimization tools (and I’m sure many do!).
How strongly do I recommend SEO 2021?
3 / 10
I didn’t learn much from this book.
If you’ve never touched SEO at all, this might be a decent introduction. But you won’t walk away feeling empowered. Rather, you’ll probably want to hire an SEO expert to do the actual work.